India’s largest homegrown Burger chain, Burger Singh, is going global with a unique desi twist to the burgers, blending global burger trends. Known for its innovative flavours, the brand has successfully catered to the Indian palate by offering a variety of burgers that feature local ingredients and spices, setting it apart from traditional fast-food chains. With an attractive fast food franchise India cost, Burger Singh offers a great opportunity for investors looking to enter the booming fast-food industry. Burger Singh was established with the thought of introducing a modern and varied flavour to the burger market in India, which has made the customers faith in them. Additionally, the Burger Singh franchise cost is a key attraction for entrepreneurs, reflecting the brand’s strong market performance and growth potential.
About Burger Singh

Aspect | Details |
Brand Name | Burger Singh |
Founded | 2014 |
Type | Fast-food chain |
Cuisine | Fusion of Indian and Western-style burgers |
Menu Highlights | Burgers (vegetarian and non-vegetarian), fries, beverages, regional specialties |
Unique Selling Point | Indian flavors and spices in burgers (e.g., paneer, chicken tikka, spicy chutneys) |
Expansion | Multiple cities across India, with a focus on rapid growth and franchising |
Delivery | Available via delivery services |
Franchise Model | Yes, offers franchising opportunities |
Target Market | Fast-food lovers, Indian flavor enthusiasts, young adults, and families |
Marketing Strategy | Quirky and innovative marketing campaigns |
Burger Singh, founded in 2014 by Kabir Jeet Singh is one of India’s most rapidly growing homegrown burger chains with a unique, flavourful twist to the common burger offering. It’s also deftly combining classic American fast food with the nation’s growing love for fusion food by blending the two and adding in local Indian ingredients. Here’s how Burger Singh started and its current pipeline. Having quickly set up the brand as a dominant force within the Quick Service Restaurant (QSR) industry, the brand’s unwavering dedication to the quality of its products, affordability, and local flavours have served as the pillars it uses to stand out amongst its competitors in the QSR industry.
Reading the unique menu is what sets Burger Singh apart from other burger chains, so to say, as they cater to a rather local palate, with local spices, sauces, and fillings to their burgers. For instance, they have ‘Desi’ burgers like Tandoori Zinger, Keema Naan Burger, and Butter Chicken Burger. The brand’s speciality is taking everyday Indian ingredients and converting them into innovative fast-food options. Not only is the unique menu a hit but the younger demographic families is coming in looking for affordable meal options as well.
Key Highlights:
Largest Made-in-India Burger Chain
Catering to Indian tastes, the biggest burger chain in India is Made in India – the only burger chain ever assembled on Indian soil. It serves as a typical example of an important step taken into the country’s fast-food world by Indigenous brands. Similar to the Haldiram Franchise Cost, Burger Singh offers an affordable investment opportunity for those looking to venture into the fast-food industry with a trusted Indian brand. The Burger Singh franchise profit margin further highlights the brand’s appeal, offering lucrative opportunities for entrepreneurs while showcasing the success of Indian innovation in the fast-food industry.
Affordable Menu Starting at Just ₹39
A great value-oriented menu prevails in it with the opening price of ₹39. As a result, this competitive pricing strategy makes their products accessible to a wide customer base, encompassing budget-conscious individuals and everyone else. Additionally, the Burger Singh franchise cost is designed to be affordable, making it an appealing opportunity for entrepreneurs looking to invest in the fast-food sector.
175+ Profitable Outlets with 90%+ Success Rate
With 175 outlets in the country, they can easily boast over a 90% success rate. This statement verifies how healthy the established operation model and customer demand are to make the venture profitable for each of its franchises as well as for the company.
Expansion Goal: 1000 Outlets by 2026
The company is roaring with its expansion purpose goal to set up 1,000 stores all over India by 2026. This highly aggressive growth path aims to catapult its position further, basically envisaging it as one of the more dominant market leaders in the Indian fast-food market. Comparatively, while the Burger King franchise cost represents an investment in a global brand, Burger Singh offers a more localized and affordable option for entrepreneurs aiming to capitalize on India’s growing fast-food market. The attractive Burger Singh franchise profit margin is a key driver of this expansion, making it an appealing investment opportunity for franchisees and contributing to the brand’s rapid growth.
Award-Winning Brand Featured in Major Publications
It has received excellent recognition for its accomplishments and innovation- hence ranked fourth, with mentions in NDTV, Moneycontrol, and Financial Express. These recognitions endorse the brand’s credibility, quality, and success in the tough food packaging sector. Moreover, the affordable Burger Singh franchise cost adds to its appeal, attracting entrepreneurs to invest in a trusted and reputable brand.
Why Choose a Burger Singh Franchise?
Opening a franchise Burger Singh gets many benefits; they are newly tested models, have a very big publicity background, and have high marketplace demand. These are some valid points why opening a Burger Singh franchise setup cost in India may be a profitable business opportunity.
- Established Brand Name: Burger Singh is a well-known brand in India among fast food companies.
- Investment Low: Many franchise options can fit into the budgets of different people.
- Effective Support System: They provide a good deal of support- from site selection and marketing assistance.
- High Productivity: With this model, one can expect high appearances of profit margins concerning investment.
- Market Expansion: Huge urbanization and incredibly changing consumer preferences drive the growth of the QSR sector.
- Multiple Models Allowed: Select one model from Express, Food Court, Dine-In, and Drive-Thru.
- Proven Success Rate: More than 90% of Burger Singh outlets are in the profit state.
Understanding the Burger Singh Franchise Model
Franchise Model | Initial Investment (INR) | Franchise Fee (INR) | Royalty Fee | Expected Monthly Earnings (INR) | Estimated ROI | Setup Cost | Location Type |
Express Model | ₹21 Lakhs | ₹3 Lakhs | 5.6% of Revenue | ₹1.3 Lakhs/month | 25% per annum | ₹21 Lakhs | Commercial areas, small spaces |
Food Court Model | ₹29 Lakhs | ₹10 Lakhs | 7% of Revenue | ₹1.6 Lakhs/month | 25% per annum | ₹29 Lakhs | Malls, office complexes |
Drive-Thru Model | ₹60.5 Lakhs | ₹10 Lakhs | 6% of Revenue | ₹2.9 Lakhs/month | 23% per annum | ₹60.5 Lakhs | High footfall areas, urban locales |
Dine-In Model | ₹40 Lakhs | ₹10 Lakhs | 6% of Revenue | ₹2.3 Lakhs/month | 22% per annum | ₹50 Lakhs | Urban locations, large spaces |
1. Express Model
The Express has been designed to be paired with lower occupancies at more economical restaurant franchise locations for quick service models. The installation cost amounts to Rs 21 lakhs, and the franchise fee is worth Rs 3 lakhs, making the Burger Singh franchise cost a viable and attractive option for aspiring entrepreneurs. This is a very attractive investment for investors, as it would not necessitate the hefty sum of money spent to make big and expensive omissions. Additionally, the Burger Singh franchise profitability makes it a compelling opportunity, offering strong returns on investment for those looking to enter the fast-food industry. The business model can document monthly earnings of Rs 1.3 lakhs or even higher with an annual ROI of 21 percent. This model will deal with locations with high footfalls such as shopping malls, railway stations, and food courts, thereby providing inexpensive meals quickly to customers. It lowers the cost to set up and also serves the purpose of being fast.
- Setup Cost: ₹21 Lacs
- Franchise Fee: ₹3 Lacs
- Expected Monthly Earnings: ₹1.3 Lacs+
- Annual ROI: 21%
2. Food Court Model
The food court module Operational Best is placed in the huddle and buzzed commercial spaces spread within a shopping mall, office complex, or shopping area. The initial setup will cost around 29 lakhs, and an initial Burger Singh franchise cost fee will cost 10 lakhs. Among the models in the food plate are the least expected revelations of Rs 1.6 lakhs monthly and an impressive ROI of about 25% a year. Similar to the Mio Amore franchise cost, this model provides an affordable investment opportunity with strong returns, making it appealing to entrepreneurs looking to invest in the fast-food sector.
With the added benefit of Burger Singh franchise profitability, this model presents a lucrative opportunity for investors looking for solid returns and growth potential in the fast-food industry. In reality, this one has been set to profile in getting good traffic so that a person can churn higher sale volumes in the underutilized floor area of a commercial building. With the array of foods, one gets impressive food choices at a fast pace, to meet the on-the-go customer’s needs.
- Setup Cost: ₹29 Lacs
- Franchise Fee: ₹10 Lacs
- Expected Monthly Earnings: ₹1.6 Lacs+
- Annual ROI: 25%
3. Dine-In Model
The dine-in Model offers a more traditional restaurant experience with cozy dining facilities, ideal for family dinners, business meetings, and special occasions. This model requires a setup cost of ₹40 Lacs and a franchise cost of ₹10 Lacs; however, each unit is capable of earning as much as ₹2.3 Lacs per month, and the model will yield an ROI of 26% per year. The Burger Singh franchise cost ensures affordability for investors while delivering strong returns. This model is more successful when located in high-visibility areas where people want to sit and eat amid a relaxed ambiance. The dine-in Model is for drawing different customer types due to improvements in service levels and offering a variety of menus as compared with competitors. Exceptional earning power and prospects for continued growth bring it to the top of the list for most veterans.
- Setup Cost: ₹40 Lacs
- Franchise Fee: ₹10 Lacs
- Expected Monthly Earnings: ₹2.3 Lacs+
- Annual ROI: 26%
4. Drive-Thru Model
The Drive-Thru Model is suitable for offering speedy and convenient service to the customer, who can simply pick up his meal without leaving the car. With an initial investment of ₹60.5 Lacs and a franchise fee of ₹10 Lacs, the burger Singh franchise cost is tailored to provide value while ensuring profitability. It is perfect for high footfall areas because of the factor ‘convenience. This model also reflects the fast food franchise India cost, offering a more affordable entry point compared to larger-scale setups, making it an attractive option for investors looking to enter the growing fast-food sector.
Expected monthly earnings are ₹2.9 Lacs, or more, providing an ROI of 23% per year. It is most popular in urban locations and provides customers with quick and efficient services. So, in a nutshell, the model feeds a rising demand for instant on-the-go meals and offers the high earning potential to investors in the business. This is a prime example of the growing franchise business in India, where investors can benefit from profitable and scalable opportunities.
- Setup Cost: ₹60.5 Lacs
- Franchise Fee: ₹10 Lacs
- Expected Monthly Earnings: ₹2.9 Lacs+
- Annual ROI: 23%
Burger Singh Franchise Cost & ROI
The cost to open a Burger Singh franchise cost varies depending on the model and location chosen. The overall investment includes several components, which are outlined below:
- Franchise Fee: ₹3 to ₹10 Lacs
- Setup Cost: ₹21 to ₹60.5 Lacs
- Equipment and Interiors: ₹7 to ₹20 Lacs
- Marketing Expenses: ₹1 to ₹2 Lacs
- Operational Expenses: These expenses vary based on the location and model but typically include rent, utilities, and staff salaries.
Estimated ROI: Expected ROI for the franchisee is from 21% to 26% per annum, depending on the model and location. ROI is an indicator that will show the potential profits of the Burger Singh franchise cost. Burger Singh as a franchise becomes highly lucrative as it is backed by established brand equity, generates high customer loyalty, and focuses on quality-first products that ensure a steady stream of revenues.
That is enough to qualify his franchise as a lucrative investment for prospective franchisers. And despite the low initial investment, Burger Singh provides fairly good ROI, which makes it good for people who wish to establish themselves in the world of fast food franchises. With an attractive fast food franchise India cost, Burger Singh is becoming a leading choice for entrepreneurs seeking a profitable entry into the fast-food market.
Steps to Apply for Burger Singh Franchise
Applying for a Burger Singh franchise cost in India is a straightforward process:
- Fill Out the Application Form: For franchise information please visit Burger Singh’s official website and request assistance.
- Initial Discussion: A franchise representative will get in touch to discuss your franchise needs in detail.
- Location Selection: The team from Burger Singh offered complete support.
- Agreement Signing: The process requires you to handle all legal requirements and paperwork.
- Setup and Training: Burger Singh manages outlet construction and trains the personnel.
- Grand Opening: The marketing department helped us promote our launch to achieve success.
Eligibility Criteria for Burger Singh Franchise
- Minimum Investment of ₹24 Lakh and above: The candidate should have the capability of stocking up ₹24 Lakh, and it must possess the money to pay franchise fees or other start-up costs as well as setup costs.
- Passion for Food: An unyielding urge and enthusiasm for food and beverage are crucial to confirm a dedication to success in the business.
- Ability to run Operations Efficiently: Should possess good management qualities to oversee the day-to-day operations, and work staff as well as ensure quality standards.
- Strong Customer Service Orientation: Excellent customer service should be the goal to reach customer satisfaction and repeat business.
- Suitable Location according to Burger Singh’s Layout: The franchise has to be placed within an area that ticks all the exact requirements Burger Singh demands, i.e., with high foot traffic or visibility.
Documents Required for Burger Singh Franchise Cost
The following documents are required to apply:
- Identity Proof: Aadhar card or PAN card as proof of identity.
- Address Proof: For verification of permanent address, utility bills such as electricity bills, ration cards, rental agreements, etc.
- The Business Plan: A business plan laying out the model, strategy, and financial projections for the business. (Optional but goes a long way.)
- Recent Bank statements: Recent bank statements are enough to ascertain the financial health
- Property documents: Lease agreement of the property/rental agreement of the location where the franchise intends to operate.
- NOC from Local Authorities: No objection certificate taken from the respective local authorities to autonomic compliance with the local regulations.
Conclusion
Burger Singh franchise cost: There is nothing less an extremely engaging opportunity for any ambitious individual eyeing the fast-food industry than investing in a Burger Singh franchise profit margin. Similar to the Wow Momo franchise cost, Burger Singh provides an affordable and lucrative investment option for entrepreneurs seeking success in the growing fast-food sector. With the sort of flexible investment requirements it provides, one can make high profits from it.There is solid brand support for franchisees, and the Burger Singh franchise cost in India is a modest fee. You may either open just an Express outlet or choose a full-fledged Dine-In! Their proven business model is guaranteed to be successful. Starting a food franchise in India has become a lucrative opportunity, and Burger Singh’s low investment and strong brand presence make it a great choice for aspiring entrepreneurs.
FAQs
1. How much is the total investment in the Burger Singh franchise?
The investment required is the starting of 24 Lacs plus GST but covers the cost of work, franchise fees, and operating costs.
2. Is it compulsory to have prior work experience to apply for a Burger Singh franchise?
There is no prior work experience but human resource and business management skills are required.
3. What kind of profit shall I achieve through the franchise of Burger Singh?
This represents a range of ₹1.3* to ₹2.9* Lacs.
4. What different franchise models are available?
Express, Food Court, Dine-In, and Drive-Thru are the available models.
5. How long does it take to open a Burger Singh outlet?
On average, installation beginning from the signing of agreements is about 3-6 months before the grand opening.